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DO AND BE BETTER
Welcome to our blog! We leverage our industry knowledge and resources to bring you valuable insights on various topics such as marketing, brand experience, and the remarkable contributions of women in construction. Our goal is to do and be better together. If you have any content ideas, feel free to share them with us!


Apr 1, 20244 min read
Building SEO Success: Developing an Effective Content Marketing Strategy for Home Builders
As a home builder, your online presence is more than just a website. It is an opportunity to connect with potential buyers, showcase your...
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Mar 24, 20244 min read
Success in Home Builder Marketing Strategy: Understanding the 2024 Zillow Consumer Housing Trends Report
In the dynamic housing market, staying abreast of consumer trends is paramount for builders aiming to meet the evolving demands of...
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Mar 14, 20245 min read
PWB Spotlight on Allison Iantosca: Championing Excellence in the Building Industry
Allison Iantosca from F.H. Perry Builder is known for excellence in the building industry. Starting as a product selection coordinator, her
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Dec 19, 20237 min read
Crafting a Strong Foundation: Your Home Builder Brand Experience Strategy
Craft a strong foundation for your home builder brand experience strategy. Learn how to align goals, empower teams, and customer experience.
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Dec 5, 20234 min read
Building Dreams and Making a Difference: The Marnella Homes Story
Marnella Homes: Journey from real estate to visionary home builder, embodying the "do better and be better" philosophy.
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Nov 21, 20232 min read
Unveiling ECIs Top Home Builder Marketing Tips for 2024
From embracing AI to providing transparency, aligning with buyers' evolving expectations, and mastering the market with data, builders must
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Oct 18, 20233 min read
The Brand Burger Concept: Building Success Through Connectivity
Welcome to the DO&Be Agency Blog's Brand Experience series, where we delve into the heart of successful companies and explore the concept...
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Oct 5, 20234 min read
A PWB Profile of Erin J. Wriston: Building Success and Community with Kingston Homes
Erin J. Wriston, a strong professional woman in building and the visionary behind Kingston Homes—From her entrepreneurial roots to her commi
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Aug 25, 20238 min read
A Comprehensive Guide: Building An Impactful Home Builder Marketing Plan in 2024
As the new year approaches, home builder sales and marketing leaders are gearing up to tackle both challenges and opportunities. This blog p
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Jul 26, 20235 min read
Home Builder Marketing Education: Digital Marketing Strategies for Success
The 2023 Home Builder Digital Marketing Summit At DO&Be Agency, we are delighted to share valuable insights and updates about the 2023...
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Jul 17, 20233 min read
Home Builder Marketing & CX Technology Tool: NoviHome
A DO&Be Agency Marketing Tech Tool Review Revolutionizing the Home Buying Experience In this rapidly evolving digital age, customer...
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Jul 13, 20234 min read
Empowering Women in Construction: Uniting, Learning, and Celebrating at the WIR+CC Conference
Discover the Women in Residential+Commercial Construction Conference—a transformative event empowering women in the building industry.
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May 7, 20234 min read
Meet Laurel Winkel of SheBuilds Kitchens
DO&Be Agency blog series on Professional Women in Building featuring Laurel Winkel of SheBuilds Kitchens in Portland Oregon.
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May 7, 20232 min read
Builder MarTech Review: Anewgo
Review of Anewgo — Many savvy new home marketers are leveraging the tools offered by Anewgo to attract top-of-the-funnel leads & engagement
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May 1, 20232 min read
Reputation & the New Era Marketing
Reputation is not just a Taylor Swift album but an essential element of your brand growth and marketing strategy in 2023.
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Apr 28, 20234 min read
An Inclusive Growth Strategy
An Overview of Diversity, Equity, & Inclusion We have all heard talk about diversity, equity, and inclusion (DEI), but when everyone in...
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Apr 8, 20234 min read
Meet Meghan Billings of MEG Construction
Meghan Billings is the founder of MEG Construction a custom home builder in Twin Falls, Idaho and a member of the NAHB Professional Women in
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Apr 3, 20234 min read
Top #10 Marketing Myths & Misconceptions
Marketing Myths & Misconceptions As marketers, we spend a fair amount of time explaining our job to other departments. What is crystal...
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Jan 4, 20232 min read
Meet Tami Ostmark of Hamlet Homes
Tami Ostmark is an inspirational woman in the construction industry. Learn more about her journey and how to support women in construction.
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Feb 1, 20213 min read
Construction Workforce Shortage + Women = Opportunity
Trade shortages have plagued the construction industry for many years. The lack of skilled partners has led to increased build cycles...
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