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We Believe

IF YOU DO BETTER,
YOU WILL
BE BETTER.

A black and white photo of three people wearing hard hats at a construction site. The person in the center is Melissa Galland, founder of DO&Be Agency.

After witnessing the effects of the evolving economy on several home builders across the United States, the need for a different kind of marketing agency was undeniable for our founder and building industry veteran, Melissa Galland.

Builders need experts who understand their unique needs in this rapidly evolving housing market. Recognizing that solutions that worked in the past won't have the same impact today, we leverage our experience to develop innovative strategies that will drive growth in any market.

 

And this is why we are here.

We want to serve as an extension of your in-house team, dedicated to driving revenue and results that matter—sometimes, this requires a unique approach and consideration of the whole brand experience. 

A black and white photo of 4 people wearing matching polo shirts.
A blue-tinted image of a "new home construction" sign with a prominent QR code.

HOME BUILDER ADVANTAGE

Our In-House Marketing Experience Sets Us Apart

From marketing manager to director of marketing to new home sales and marketing leader, our in-house homebuilder experience sets us apart from other agencies. With extensive experience working with national and regional homebuilders and local builder developers, our team is ready to help drive results that matter to you. Our in-house experience includes:

  • New Home Community Marketing

  • On-Your-Lot Builder Marketing

  • Custom Home Builder Marketing

  • New Home Sales Leadership

  • Multi-Family Marketing

  • Online Sales Team Management

  • Model Home Build-Out Management

  • Design Center Management

  • Customer Experience Leadership

  • Award-Winning Corporate Culture

  • Award Application Management

    • Including NHQA (National Home Quality Award) 

DO&Be is everything I wanted as someone who spent more than a decade building and growing in-house homebuilder marketing teams. 

MELISSA GALLAND

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Home Builder Marketing Experts

DO&BE AGENCY

DO&Be Agency formally launched in 2023, backed by over 20 years of experience leading home builder marketing and revenue growth strategies for home builders and building industry clients. Our values and results-driven team is dedicated to achieving meaningful results.

Meet Our Dedicated Team
Melissa Galland, founder of DO&Be Agency's headshot.
MELISSA
Founder and Better Builder 
  • LinkedIn

Let's connect!

Anna DO&Be Agency
ANNA
Marketing Manager 
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SHIRAY
Operations Manager
  • LinkedIn

Let's connect!

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STEVEN
SEO Wizard

In addition to our talented team, we have decades long relationships with industry-leading freelancers.

WE ARE

Building Better Brands

We Believe In The

 WHOLE BRAND EXPERIENCE

Modern marketing strategies must extend beyond the first impression and focus on the whole brand experience to drive lasting revenue growth.

A photo of the physical copy of Pro Builder Magazine's article written by Melissa Galland titled "7 Must-Haves of a Results-Driven Brand Experience Strategy."

PUBLISHED IN
PRO BUILDER

Discover the seven essential elements for a successful brand experience strategy in ProBuilder Magazine's article penned by our founder, Melissa Galland. Home builders can utilize these steps to adapt to the evolving market and meet the expectations and preferences of new home buyers.

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OUR DRIVING PURPOSE

We believe that clarity is kind. Because of that, we strive to be transparent in our business practices, straightforward in our communications, and actively listen to feedback and concerns. 

 

We are passionate about being better partners, marketers, and humans, so we support ongoing education. Because there is more to life than work, we seek meaningful opportunities to give back. 

 

We know we are better together and will always seek opportunities to collaborate, connect, and analyze the data. Together we are building relationships and helping our partners grow their revenue.

 

We act with positive intentions in all things. When our humanity shows up, and our intentions fail us, we act quickly, own it, communicate clearly and consistently, and work diligently to make things right. 

OUR PROMISE

We do what it takes to ensure we are delivering innovative growth strategies and meaningful results. To us, this means throwing away the box and always considering each challenge unique.

WE SERVE

with love and gratitude
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Professional Women in Building 
2023 - Present | Council Chair — Advisor
2021 - 2022
| Council Vice Chair
2019  -2021
| Council Member

Home Building Foundation
2019 - Present | Executive Board Member
2021 -
Present | Gala Committee

Home Building Association
2023 - Present | Executive Board Member

Building Futures Foundation
2020 - Present | Fundraising Committee

National Association of Home Building
2022 - Present | Vice Chair of DEI Subcommittee

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BUILDING A BETTER COMMUNITY

In addition to our volunteer work and nonprofit boards, we provide discount services for women in the construction industry.

Marketing Solutions Built to Help the Building Industry

DO AND BE BETTER

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